OK! owner Richard Desmond’s birthday
OK! Magazine | Custom Solutions | Old Billingsgate, London, December 2011 | 3 hours
Richard Desmond the owner of Northern and Shell wanted to celebrate his birthday party in lavish style by hosting a party for 800 of his nearest and dearest! As part of the event he requested that his guests leave with a replica cover of one of his magazines but there was a twist…
The Fantasy Approach
The first step was to create a set so that we could photograph groups of people together. We used the huge and instantly recognisable Big Brother diary room chair as the centrepiece. Once we had photographed the guests we used software to put them pride of place on a replica OK! cover that we had specially designed for the event. The completed images were printed onto mouse mats on-site that guests could take away with them immediately!
Over 300 individual souvenir mouse mats were produced on the night, that’s over 100 every hour!
What The Client Said
We loved working with Fantasy, they were amazing as we really put the pressure on them to produce the mouse mats there and then! Really great job!